The Science of Online Bargain Hunting
November 13th, 2009
Tom Amontree
With the holidays approaching, penny-pinching consumers are on the prowl for online bargains that can save green and give joy. How can consumers use broadband to find the best deals? Beyond web surfing and search engines, the social media world is now turning trolling for sales into a science.
Take Cheaptweet.com, for instance. Using a mix of their own algorithm and Twitter to compete in the social-shopping arena, Cheaptweet unearths the best deals and discounts in the Twitterverse. The site catalogs these discounts in real-time, and has searchable sections that show deals related to everything from Black Friday to grocery store coupons. Or, you can join “Shop It To Me,” an online sale alert email service and website that boasts 2.5 million subscribers. The company sends daily e-mails to customers with links to items available on sale and in their size from over 100 retailers.
Looking for something more interactive? ShopStyle has a community section that invites customers to become virtual fashion editors or interior designers, posting their look books and tagged favorites. Deals are shared within the community too, and can be linked to blogs or e-mailed to friends. And for those interested in creating wish lists of desired items, Wists enables consumers to automatically share bookmarked sites, must-have items, and great deals.
So this shopping season, skip the crowds and let broadband do the work for you. Bargains are just a click away.
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